At GAGO (located in one of the oldest candy factories in Norway) the desires of bourgeois consumer culture is personified. The pictorial language of consumerism is distilled into fine art.

Instead of being primarily concerned with providing a space to show works of art in the most neutral way, we make it evident that surroundings and social setting is more than a prominent part of any visual representation.

The gallery white cube, the unpersonalized, clinical art space that is embraced by the contemporary art world, gives the illusion that art should be seen in a sterile environment, not contaminated by the outside world.

In the 1960’s a group of British scientists did a candy experiment.

They put a 4-year-old in a room with a marshmallow. They then left the room, promising the child one more marshmallow, if he could wait to eat it for 15 minutes.

This experiment was tried out all over the world, and always with the same result: Only one out of three waited for the extra marshmallow.

With this in mind we made GAGO, a gallery for instant satisfaction.

As a marshmallow, we’re not refined, only momentarily desirable.



Staff:

Sebastian Kjølaas • Morten Ising • Siri Hjorth •
Can Bora Lundby • Martin Johannsen •


Omtale:


Natt & Dag


Kunstkritikk


Blindeforbundet


Billedkunst


Minerva


Smuglesning